The Way Forward
In reply to the discussion: Democratic party is suffering from 'lack of integrity,' says DNC chair candidate - NBC News [View all]Bluetus
(480 posts)Last edited Sat Jan 25, 2025, 04:11 PM - Edit history (1)
We must connect with the unaffiliated. But we cannot do that by being the least principled or least challenging or least animated. The unaffiliated voters tend to not follow civics very closely. They absolutely are not looking for somebody who masters the art of dividing every issue right down the middle. If they were, then Trump wouldn't not have gotten more than 40M votes.
The unaffiliated don't do a deep dive into public policy. They can spend 30 hours working on their fantasy football team, but get nauseous if exposed to even 15 minutes of public policy.
They like simple answers, and especially ones that get right to the point. So much the better if the point can be linked to a plausible bogeyman. They judge ideas more by the enthusiasm or swagger than by the validity of the reasoning. This is the reality. If we can't present our ideas and our agenda in that framework, then we will keep losing, simple as that. Occasionally we will have charismatic leaders like Bill Clinton and Obama who break through (without saying much), but that is the exception, not the rule. We really need to begin with big, bold ideas and then fight like hell to keep it simple and repetitious.