Grocery stores are adapting to male shoppers and treating them like knuckleheads

[Blue_Adept]

5. So many easy to offend soundbites in there

This is just like the presentation of the goofy no-nothing dad's in sitcoms and the like

With more men working from home, being involved in kids lives, more single dads out there, this is just low hanging target fruit.

Pisses me off.

"Oh, but they're not talking about YOU."

uh huh. But it helps to paint the perception that others have of me. Oh, there's a guy by himself buying a lot of stuff in the market. All those key phrases come to mind. Even though I've been solely responsible for meals for myself and my kids for fifteen years.