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How Alex Jones Uses Fear of the Government to Sell Diet Supplements
Alternative media mogul Alex Jones—one of the most prominent opponents of the New World Order, “scientific dictatorship,” and the secret society that controls the police—has come a long way since he started his first radio show at KJFK in Austin, Texas.
The Alex Jones Show, which peddles far-right and libertarian leaning political and social views to its emotionally-invested listeners, is syndicated on over 160 AM and FM stations across the country, carried by the America’s Talk channel on internet radio juggernaut iHeartRadio, and distributed as a popular podcast on iTunes. His website Infowars, which runs various news stories and serves as a hub for his show, gets around 6 million unique visitors per month, according to web analytics firm Alexa.
He also seems to be doing a healthy business in dietary supplements.
“Infowars Life: Because there’s a war on for your life,” reads the tagline.
The Infowars Store first appeared online in 2006, when Jones started selling a few books and other products. It now sells an impressive range of products, from books with titles like Bloodlines of the Illuminati and Controlling the Human Mind, to doomsday prepping gear like “Survival Seed Vaults” and radiation-eliminating water bottles. But perhaps the most curious expansion of the Alex Jones brand is the line of supplements branded Infowars Life.
Some of the products are merely overpriced versions of supplements you could buy at nearly any natural foods store or pharmacy in the country, wrapped in fear-mongering marketing. On the Infowars site, the pages for Infowars Life products rarely provide scientific data or studies, often citing Jones’s own stamp of approval as the only reason to purchase the product. The other sources often cited are simply links to episodes of Jones’s show, usually with his go-to science guy, the naturopath and chiropractor Dr. Edward Group.
....http://motherboard.vice.com/read/infowars-life
The Alex Jones Show, which peddles far-right and libertarian leaning political and social views to its emotionally-invested listeners, is syndicated on over 160 AM and FM stations across the country, carried by the America’s Talk channel on internet radio juggernaut iHeartRadio, and distributed as a popular podcast on iTunes. His website Infowars, which runs various news stories and serves as a hub for his show, gets around 6 million unique visitors per month, according to web analytics firm Alexa.
He also seems to be doing a healthy business in dietary supplements.
“Infowars Life: Because there’s a war on for your life,” reads the tagline.
The Infowars Store first appeared online in 2006, when Jones started selling a few books and other products. It now sells an impressive range of products, from books with titles like Bloodlines of the Illuminati and Controlling the Human Mind, to doomsday prepping gear like “Survival Seed Vaults” and radiation-eliminating water bottles. But perhaps the most curious expansion of the Alex Jones brand is the line of supplements branded Infowars Life.
Some of the products are merely overpriced versions of supplements you could buy at nearly any natural foods store or pharmacy in the country, wrapped in fear-mongering marketing. On the Infowars site, the pages for Infowars Life products rarely provide scientific data or studies, often citing Jones’s own stamp of approval as the only reason to purchase the product. The other sources often cited are simply links to episodes of Jones’s show, usually with his go-to science guy, the naturopath and chiropractor Dr. Edward Group.
....http://motherboard.vice.com/read/infowars-life
Lots more at the link