Introducing Open Planet: an ever-growing, free footage library for creating impact on a global scale.
Launching globally in 2024, were enabling everyone, everywhere, access to credible, world-class footage of our changing planet free to use for educational, environmental and impact storytelling.
Created by Studio Silverback and EarthTime, Open Planet will empower changemakers, educators, organisations and decision-makers to tell stories that will inspire optimism and action in this decisive decade for our planet.
Discover more:
https://www.openplanet.org/
Climate science has a communication problem. Abstract data, figures, and projections into the distant future can be tough to comprehend. Without effective storytelling tools to convey the severity of the crisis and whats at stake if we dont act, it can be difficult to motivate the broader public to advocate for change.
The team at Open Planet wants to bridge that gap. A collaboration between Studio Silverback and Carnegie Mellons CREATE Lab, the new digital library contains a growing collection of climate and nature footage available for free use. Open Planet currently boasts some 4,500 clips that travel around the globe, from Bird Island off the Georgian coast to Brazils Jamari River to Pangti Village in western India. Documenting animals, plants, landscapes, and more, the footage is diverse in subject matter and captures visual evidence of some of the most pressing issues facing the world today. Director Colin Butfield shares:
As filmmakers, we know stories can be powerful agents of change, and with the window for action rapidly closing to address the planetary emergency, theres never been a greater need for compelling, authentic storytelling. Open Planet will not only present the causes and impacts of climate change and nature loss but also the incredible ingenuity of those driving innovation to keep crucial sustainability targets within reach.
While some videos were created specifically for the platform, others are submitted by filmmakers, broadcasters, and production companies, and new footage is added daily. Our immediate focus is to significantly grow the Open Planet footage library to cover a wider range of issues and regions globally so that more stories can be told to more audiences, says Bethany Hutchings, who leads communications and content. Crucially, our content needs to then reach changemakers around the world to deliver impact on a greater scale.