Inside the online army supercharging Kamala Harris's campaign
(Washington Post) Jaelyn Richter, a 27-year-old therapist in the Minneapolis suburbs, was painting her basement with her husband on Sunday when she realized she had the perfect song for a TikTok video about Kamala Harris.
Sitting for an hour at her kitchen island, she pieced together a music video on her phone by splicing emoji-adorned clips of Harris dancing over the voice of pop star Chappell Roan singing, “He doesn’t have what it takes to be … a girl like me.”
Richter said she had felt demoralized about politics for years. Her small TikTok following had only ever seen videos about her personal life and Taylor Swift. But in the moment, “it just felt like something had given me life again,” she said. The video has since been viewed more than a million times.
Harris’s rise as the Democrats’ likely presidential nominee following President Biden’s announcement he would step down has triggered a flood of online energy in the form of videos and memes designed to bolster her mass appeal.
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